WIND & RAIN
Burberry's Weather Girl
Burberry asked us to come up with a device to show off their complete Autumn/Winter range of women’s Macintosh’s and accessories in the run up to Christmas.
We settled on a concept called Burberry’s Weather Girl.
Working with the success of the iphone applications, we created a catwalk weather widget- a helpful tool with a touch of style and elegance.
Depending on the weather a different model strides onscreen in the suitable attire; full length Mac and umbrella for rainy days or a hip length Mac and clutch bag for sun.
The variations included the whole collection and had variations for all types of daytime and evening looks.
Each look had a click through to the Burberry iphone website, where you could see the items and order online.
